portland Trail Blazers, marketing homework help

Please take a look at the attachments and answer these 4 quick questions.

1. According to the conjoint analysis, which attribute is the most important?

2. Does the conjoint analysis suggest that there can be any changes to the price? Which tickets would best sustain a price increase? Which would best be supported with a price decrease?

3. What about the promotional items? Are they worth it? Look at costs as well as preferences.
a. Playoffs?b. Hot Dog/Soda?c. Jerseys?

4. What about the package size? What does the conjoint say the ideal number of games in the package should be?

Please complete with quality in the timeline given.

Thank you

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